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Social media and messaging apps become your wallet

Hacks released in October show a hidden payment feature deep inside Facebook’s popular Messenger app, which – if activated – would allow users to transfer money to one another using just debit card information, free of charge. Meanwhile, Twitter is introducing a new tool that allows coupons from retailers to be loaded directly buy instagram followers luxembourg onto your credit card via Tweet, then applied automatically at checkout. For Asia-based social media and messaging platforms, mobile payment is already on the rise and becoming one of the biggest battle zones in tech. WeChat, KakaoTalk, and Line have already started offering mobile payment services in selected countries. For instance, WeChat and Line users are now able to order takeout food and shop for clothes through the messaging app. This is part of a broader move by social messaging platforms to turn their communication tools into “lifestyle platforms”: one-stop shops for socializing, shopping, and even transportation.

Social media and messaging

E-tailers turning to social media

Social media is fast changing the face of ecommerce, providing traditional online retailers with a new way to reach audiences and make sales. Lazada, one of the most successful ecommerce startups in Southeast Asia, is now actively engaging its customers on social media platforms like Facebook and Twitter. Meanwhile, Qoo10, one of the ecommerce pioneers in Singapore, got its start on Facebook and saw great success leveraging the network as an advertising platform. In 2015, expect the mobile ecommerce space buy instagram followers uk to expand even further with social media playing an integral role. With the growing penetration of low-cost smartphones and faster internet connectivity in Asia, especially in the Southeast Asia region, we will continue to see more people making purchases on-the-go via their social networks.

Social media privacy issues to grow

Early in December KakaoTalk introduced Secret Chat, a special type of chatroom that intends to implement end-to-end encryption for all communications. The feature seeks to address users’ mounting privacy and data protection concerns. The privacy storm will continue to brew in the year ahead. In fact, there are signs that even the major players are beginning to acknowledge the issue. In late November, Facebook announced it will be launching a new tool called Privacy buy instagram followers maldives Basics in 2015. It promises to bring greater transparency to the issue of who actually sees the photos, updates and links you post, and also offers tips on how to remove your name from tagged photos. 

  

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